Opt-in forms best practices how to implement on your website and collect emails properly for the
future campaign.
What are the rules you should follow to implement them and we will explain you in two scenarios
Scenario # 1 (Own custom email marketing system with
mailwizz)
Scenario # 2 (Using MailChimp )
There are five different examples of opt-in forms.
- Stimulate and Motivate (Download Button).
- Direct and tell them what they will get (Download ebook).
- Top bar appears.
- Shoe stimulates curiosity.
- Landing Page
So this somehow simulates curiosity and motivates people to subscribe to the newsletter so this is
the first step.
2: Direct and tell them what they will get (Download ebook):
The second pop-up or second example is simple Opt-in form for download. Show an image of what
people are going to get if they subscribe which is the lead magnet.
Subscriber can download the “Email marketing Guide step by step” by AM – Academy. When they
enter the name and the email they will download the e-book.
The second tip is to be direct and clear what people are going to get it's very important so people will
know what we'll get when they subscribe.
To add an image in the opt-in form. Image of the lead magnet is very important to grab attention.
3: Top bar appears (Opt in form)
Another example of a perfect opt-in box let's go to the third example. Some website have top bar
opt-in form. This is really awesome and really grabs attention when someone reading an article or
suddenly a top bar appears with a little sound and tell the reader hey Subscribe to our newsletter
to get 50% off .
discount and the fourth tip for you is this note. Privacy policy this information will not be hurt for third
parties so this statement is also very important for a lot of people so they can feel secured when they
enter the information that this information will not be shared with any one.
you can implement it is direct what a free shoe stimulates curiosity and the image of the shoe.
We can see “we love to help you, we don’t allow to spammer to subscribe” this somehow gives trust
and for newsletter.
The important tip to get more subscribers and is a privacy policy statement it says we hate spam
integrating it with both mailwizz and MailChimp.
We have two scenarios.
First scenario: (Own Custom email marketing system)
We will see that we have our own custom email marketing system with mailwizz and you want to
create an opt-in form and awesome opt-in form on the wordpress website and connect and integrate
together.
let's start the first scenario on how to implement an opt-in form and integrate with mailwizz your own
custom email marketing system we will show you how we do this on the own systems on the own
websites it's up to you to follow up with us or choose whatever method you feel comfortable with we
showing you a simple method a cheap method an awesome method saves you a lot of time and we
use in our systems and it's working perfectly
We installed master pop-ups we talked about this plug-in in our lot articles. We told you this is one
of the best plug-ins for WordPress to build opt-informs it's only one time payment it's really very cheap
and very powerful. Master popups that the integrated mail list which made now a perfect plugin for
any custom email marketing system it's really a perfect plugin.
Step 1: Master pop-ups Dashboard.
It's perfect
plugin you need to connect master pop-ups with mails with first or your email marketing
system then
we can create a pop-up and integrate together.
Go to general
settings or click on general settings and you will see a lot of integrations
you can see
now mailwizz
available.
Step 2: Mailwizz available in Master Popup
List
Step 3: Simply Click on Info Button.
Step 4: Copy all these URL and paste on Master Popup section connected and click on connect
service and save.
Simply integrate with this pop-up and the connection will be
established.
Step 5: Then simply go to your list click on all lists and they can create a new list and connect
integrate with a certain email list inside your emailing application.
Step 6: Simply click on mailwizz and click on get lists and it will get you a list of all your email lists
on your system.
Step 6: Let's click on the top of the email ID and click on publish so simple we connected master pop-
ups with mailwizz or with your own email
marketing application.
5: Landing Page
Step 7: Create a Pop-up
Create a pop-up simply click on new pop-up look how with this plugin. Go to pop-up templates and
you'll find a lot of templates already built for you so let's say you want to create pop-up. Let's go down
and select the book templates and
click on this selection .
Step 9: In the last step simply click on accept
button
Step 10: This pop-up in the editor simply
can change the image put whatever image you want you can
change this text whatever you want you can do just click and change the properties below you
can do whatever you want change the colors it's so simple it's a drag-and-drop editor so easy
after you finish simply enter a name first pop up and click on update so that we have the pop
up we need to show on our website.
This is how you can create a pop-up and implement a new website using WordPress and integrate
with mailwizz so it's your own custom email marketing system.
Second scenario (Mail Chimp)
How we can do this with MailChimp and create a landing page or a form to sign up without using
anything in WordPress.
Step 1: Go to MailChimp dashboard
Step 3: Go to view contacts.
Step 4: Click on sign up forms.
Step 5: Then you can click on “Select” button of form builder
Step 6: Design your optin-form in this page
If you are Interested in knowing more about email marketing, read these article.
- Five most effective email marketing campaigns techniques to send emails into the Inbox.
- How Lead magnets Increase your 30-40% conversion rate.
- Automation your email marketing strategy boost your sale and Clients by using autoresponders.
- How to write the perfect subject lines and boost your open rates.
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